Millsite Inn

The Millsite Inn is an iconic Colorado Landmark found on the Peak to Peak Highway. We partnered with a group of investors to give life ( and a brand) back to this historical spot.

We leveraged the eclectic nature of the Inn to build the personality of the brand.

The new brand sort of built itself. we were just stewards of finding the sweet stuff. Which was everywhere.

There is no “one” logo in this project.

Much of the typography was inferred from found menus and printed items found on the porety and turned into the fabric of the story.

The inn is a frequent stop for cyclists and motor cyclists. So goodies with a map of the area was a go.

So much fun with phrases and eclectic graphic design felt right. And nothing too serious. Ever.

Gear.

More gear.